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Emotional stimuli influence our decisions. You may use sentiment analysis to determine which messages and discussions work as emotional triggers, causing customers’ moods to shift. For example, the statement ‘someone will contact you shortly” is likely to irritate customers.

Discovering what messages cause your clients to feel specific emotions may help you provide better service and create more successful marketing assets. In order to stay on track, there is a good amount of data that first needs to be collected.

What does Sentiment Analysis mean?

The process of gathering, classifying, and evaluating text using natural language processing (NLP) and computer linguistics methodologies is known as…


Data collection can be a valuable process for the growth of a business. However, extracting information from the Internet manually can become a tedious task sooner than you may think. That’s why both startups and big companies have turned to web scraping.

Not only is web scraping faster, but it also provides more accurate data than copying and pasting alone. It also has more capacity when it comes to handling multiple websites at the same time.

So it’s no wonder that businesses use it for countless purposes, from building a solid customer base to protecting their brands and everything in…


I’ve been learning a lot about web scraping and how bots, in general, operate. It’s been truly fascinating, but one aspect of this new avenue of learning has stumped me for the longest time.

Imagine a Jerry Seinfeld voice for this bit: “What’s the deal with rotating proxies? How do they rotate them, and why do they need rotating in the first place?”

Timeless comedy aside, a proxy rotation system is a really important component of the web scraping machine. …


Without a flicker of doubt, social media has evolved in leaps and bounds and has become an integral part of daily life. Social media is a boon to companies all over the world, and it plays an essential role in their development. Businesses have powerful profiles and accounts dedicated to attracting new clients.

Extracting data from social media accounts has become a new way to gather data and information about clients and rivals. Web scraping APIs are being used by many companies to retrieve data from the world wide web.

The Works, The Data

Many types of knowledge are now readily accessible by grace…


Knowing how to invest your money is extremely important, especially when facing a time of uncertainty and market volatility. How do you decide what to invest in when there are so many options that catch your eye?

Do you follow the buzz and put your money in that one company everyone is talking about online? Or do you create a data-based strategy that has better chances of improving your investment returns? The financial industry has already used this data-driven approach for years. So why not try it for yourself or your clients?

Web scraping can and has changed the investment…


The way we do business has fundamentally changed in the past decade. The ubiquitous nature of the Internet has dramatically impacted the way entrepreneurs think about growing their companies.

A considerable part of this accelerated digitalization is played by data and its potential to change how business is conducted. Knowing how to gather and use data can really make the difference between success and stagnancy. The close analysis of essential information can lead to unconventional products, quality services, and improved strategies.

You may be asking how a company can gain access to a large amount of data, which can jump-start…


It’s no secret that the Internet is full of valuable data, which can help you obtain better results from your projects. Still, selecting and collecting relevant information can be a tedious task. No one wants to stay in front of the computer day in and day out, scrolling through endless data.

At the end of the day, the gathered information can be helpful, but manual searches take a lot of time. This means that you’ll have less time to focus on your work and optimize your business.

The solution to fast and reliable data collection is a handy tool called…


Introduction

When I first heard about web scraping, it took me a bit to familiarize myself with the terminologies used to describe the process. But after I understood its mechanics, purpose, and even flows, my work life has become exponentially easier.

I’ll try to define the concept as I would explain it to my younger self. And let’s say I was not the sharpest pencil back then. So let’s get started:

What is web scraping?

Web scraping is the method of automatically collecting data that is publicly available on websites. The information gathered from the Internet is then processed in a structured, readable-by-human format.

If…


Data quality can seem straightforward — after all, isn’t it either correct or incorrect? Not necessarily.

Information may have a wide range of consistency problems that go beyond the true or false binary. This is especially important while web scraping. When you need tons of information for your project, getting reliable, high-quality data is critical to success.

The significance of data accuracy cannot be overstated because it is one of the most critical aspects of its quality. All data you have must be reliable, as it is this that lends prestige to the business. …


“Stop comparing yourself to others” is the best advice a parent can give. But in the business world, this quote can be more harmful than helpful.

In today’s dynamic business climate, the consumer experience stands as the modern frontline.

Although many businesses recognize the value of providing excellent customer service, there is still a significant difference in customer expectations and company standards.

Far more than raising product ratings or reducing the waiting time is at stake in its relationship with the consumers. An insightful understanding of the consumer’s journey entails discovering what consumers go through from the very first moment…

Alex I.

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